The Future of Customer Analytics
While technology is transforming customer experience, many organizations continue to struggle to drive financial value from their CX investments. This can, in part, be due to poor internal alignment around outcomes.
Customer insights help form stronger relationships and improve customer engagement and loyalty. These, in turn, enhance market differentiation, ensure a sustainable growth, decrease risks, and create additional revenue opportunities. In fact, companies that use customer data analytics are more likely to have top quartile financial performance.
We will be discussing
- What are your current retention, enrichment, and advocacy rates for your key customers?
- How is CX driving revenue in your firm?
- In which ways do companies that utilize analytics outperform those who don’t?
6:30 pm: Arrival of guests and reception
7:00 pm: Welcome by The Ortus Club and short address from Zendesk
7:10 pm: Discussion instigated by the moderator and continued by the group
7:45 pm: Mains are served
8:00 pm: Discussion brought to a close and guests are encouraged to continue networking
9:00 pm: Change of seats before dessert
Bopp & Tone
60 Carrington St, Sydney
Managing Director at Mews Systems
COO at Canon Business Services & Harbour IT
CIO at Only About Children
COO at Stake
Partner at KPMG
Head of Customer Experience at Optus
Head of Customer Experience at IMB Bank
Head of Digital Growth at FlexiGroup
Head of Customer Experience at Booktopia
Head of Marketing and Wealth at Macquarie Group
Head of Customer Loyalty & eBay Plus at Ebay
Head of Customer Experience at Barbeques Galore
Head of Strategy, Product at Foxtel Australia
General Manager of Operations at Nick Scali Furniture
Group Manager of Customer Experience at Coates Hire
General Manager of IT (APAC) at SAI Global
General Manager of Customer Strategy & Experience Design at NRMA
Director of Member Services (Pacific) at Accor Plus
Innovation and Digital Transformation Lead at Lion
Customer Engagement Manager at InDebted