The CX Leaders’ Virtual Roundtable

An exclusive online discussion for CX leaders in Singapore

Hosted by Zendesk, The CX Leaders’ Virtual Roundtable offered a relaxed online forum for CX leaders from prominent firms in Singapore.

Our discussions are very much inclusive and involve all the wealth of experience from the senior peers.

Redefining Business Continuity in Customer Experience

2020 has magnified global unpredictability, forcing organisations to rapidly respond to record-breaking spikes in customer-service requests and adapt their business processes and technology accordingly.

With global changes in consumer behaviour, brands must use these new behavioural insights to re-invent their CX in the ‘new normal’. A customer-first strategy that uses thoughtful digital transformation and proactive communications, is more important than ever to ensure business continuity.

  • How can companies transform their CX operations and create a comprehensive and scalable digital marketing strategy to adapt to the post-COVID19 era?
  • What are some of the hurdles and challenges that CX leaders are still facing as a direct result of the pandemic?
  • What long-term impacts will the outbreak have on customer behaviour?

2:50 pm: Guests to check-in online
3:00 pm: Welcome by The Ortus Club
3:10 pm: Introduction of participants
3:20 pm: Short address from Zendesk
3:30 pm: Discussion instigated by the moderator and continued by the group
4:15 pm: End of session

Zendesk is a service-first CRM company that builds support, sales, and customer engagement software designed to foster better customer relationships. From large enterprises to start-ups, we believe that powerful, innovative customer experience should be within reach for every company, no matter the size, industry or ambition.

Zendesk serves more than 150,000 customers across hundreds of industries in over 30 languages. Zendesk is headquartered in San Francisco and operates offices worldwide.

Wednesday, 26th of August, 2020

3:00 PM SGT

Attended by:

CEO at Commune Lifestyle
CEO at Siemens Mobility
Chief Experience Design Officer at Ogilvy
Managing Director of Regional Intelligent Marketing at Accenture
Head of Strategy & Development at Marsh
Head of Client Engagement at StarHub
Head of Customer Satisfaction at Schneider Electric
Head of Experience at SISTIC Singapore
Head of Delivery at Cognizant
Director at PwC
Director at Rockwell Automation
VP of Organization Effectiveness at Schneider Electric
Chapter Lead of Customer Value & Innovation at Roche

Hosted by:

Martie BautistaThe CX Leaders’ Roundtable