The CX Leaders’ Virtual Series

An exclusive virtual discussion for CX leaders in the support, marketing, and sales industry across the United States and Europe

This roundtable is bringing together senior CX executives from across the United States and Europe to explore the best ways of creating a post-covid organization that supports personalized, multi-channel proactive messaging for their customers anywhere at any time.

Our discussions are designed to be very inclusive and interactive, ensuring to leverage the wealth of experience from your senior peers.

Job titles include CXOs, CEOs, Presidents, Managing Directors, Heads, VPs, SVPs, AVPs, Directors of Customer Experience, Insights, or Innovation across the United States and Europe.

Attendance is by invitation only and is, of course, complimentary.

The future of CX: support, marketing, & sales 

Enhancements in technology have revolutionized customer experience in the retail world. CX leaders are listening to their customers and rethinking how to market, sell, and provide service across every touchpoint to make every customer interaction matter.

To keep up with changing behaviors and expectations, modern businesses need a flexible, efficient, and personalized CX strategy that encompasses the entire customer journey – from lead all the way to the customer.

  • How is conversational marketing changing the CX game?
  • Why should CX executives shift from a reactive to proactive customer engagement strategy?
  • How can businesses leverage AI and automation to offer personalized proactive messages to targeted customer groups?

11:00 am: Welcome by The Ortus Club
11:10 am: Introduction of participants and short address from Ada
11:20 am: Discussion instigated by the moderator and continued by the group
12:30 pm: End of session


2:00 pm: Welcome by The Ortus Club
2:10 pm: Introduction of participants and short address from Ada
2:20 pm: Discussion instigated by the moderator and continued by the group
3:30 pm: End of session

Ada was built by founders Mike Murchison and David Hariri, with the understanding that live agents have more to contribute in responding to frequently asked questions and appreciation of a customer-eccentric approach. 

Ada focuses on customer service that is not only authentic and simple but efficient and scalable. Thus, ultimately launching an on-demand, self-service support, with the knowledge that they could deliver a product that would offer a highly personalized and engaging opportunity for automation across the customer journey.

Wednesday, 21st of April, 2021

11:00 AM / 2:00 PM EST

Hosted by:

ada, Ortus, The Ortus Club, knowledge sharing, executives, leaders

MeganThe CX Leaders’ Series