Shaping better customer experience through payments
Customer experience is the new mantra of many companies. With customers shopping fluidly across multiple channels, the challenge is to make the experience – including the payments experience – as seamless as possible.
Furthermore, technological advances are changing the payment landscape significantly. Continuous payment innovations enable customers to make payments in more diverse ways and are also altering consumer payment behaviour. Companies are increasingly seeing payment systems and choices as a point of difference in a competitive and crowded marketplace.
With the shift of power from supply to demand, the onus is on brands and retailers to provide an augmented shopping experience. However, companies are having a hard time taking the digital plunge to unify their commerce and engagement operations.
Join us to discuss:
- How can companies deliver a successful payments strategy and seamless consistent experience across multiple channels and geographies?
- Where do payments fit into the wider customer experience proposition?
- What do customers really seek from their payment experience?
- How can payments can be a strategic partner in your business planning?