Building New Retail Revenues: Monetising Data and Media
Retailers are collecting ever-growing volumes of customer data. And when this data is put at the centre of a business’ operations, it enables them to make better decisions and collaborate with suppliers more efficiently. There is no doubt that data monetisation represents a huge opportunity. But today’s increasingly savvy customers are spotting when their needs are not being prioritised, and taking the wrong approach to data monetisation can lead customers towards ‘choosing a different basket’.
With customers getting more of what they want, and retailers getting the sales growth they need, can data monetisation really be the road to a genuine win-win situation?
We will be discussing:
- Which data and media can be monetised and how?
- How do you put a value on your data?
- Which types of data have changed your work, offered a competitive advantage or opened up new revenue streams?
6:30 pm: Arrival of guests and reception
7:00 pm: Welcome by The Ortus Club and short address from Dunnhumby
7:10 pm: Discussion instigated by the moderator and continued by the group
7:45 pm: Starters served
8:00 pm: Discussion brought to a close and guests are encouraged to continue networking
9:00 pm: Change of seats before dessert
The Phoenix Restaurant
Dreischeibenhaus, 40211 Düsseldorf, Germany
To register your intrest in attending The Nova Dinner Discussion. Please complete the contact form or respond to Mica (firstname.lastname@example.org). Please note, attendance is by invitation only and is complimentary for those invited.